Bangkok, Thailand, December 30, 2022 / TRAVELINDEX / Accor Hotels has signed a management agreement for a Grand Mercure hotel in the heart of Thailand’s vibrant capital city. This popular hotel, which has been welcoming the world’s travellers for over 26 years, will be refurbished and rebranded as Grand Mercure Bangkok Atrium, creating localised guest experiences aligned with the vision of Accor’s premium brand.
Perfectly located on New Phetchaburi Road in downtown Bangkok, just a short distance from Sukhumvit Road, the city’s most dynamic commercial and retail district, and easily accessible via Phetchaburi MRT subway station, the hotel is ideal for business and leisure visitors alike.
The 568 rooms and suites offer panoramic city views and premium amenities, including business desks, locally inspired artworks and bathrooms with rain showers and bathtubs. Eight room categories, ranging in size from 30 to 129 square metres, ensure plenty of choice for corporate guests, couples and families.
The hotel will offer an array of leisure facilities including an outdoor swimming pool and sundeck, a fully-equipped fitness centre and serene spa, and diverse dining options including a Japanese teppanyaki restaurant, an all-day dining destination, pool bar and deli. For meeting planners, the hotel has a ballroom and a selection of meeting rooms that can host up to 350 people for corporate and social events.
Grand Mercure’s vision for a new style of international hospitality began in 1997. A group of hoteliers wanted to provide sophisticated locals with premium hotel standards while being respectful of their values. The first Grand Mercure hotel opened in São Paulo and since then the brand has blossomed around the globe, satisfying the growing desire to honour cultural identities.
“Just as no two countries are completely alike, no two Grand Mercure hotels are completely alike,” says Garth Simmons, Chief Executive Officer for Accor, Southeast Asia, Japan & South Korea. “Each property is tailored to offer a uniquely local spirit, where the community can feel at home and visitors can discover the unexpected. I am proud to welcome Grand Mercure Bangkok Atrium to our network, becoming our fourth Grand Mercure in Thailand. This signing demonstrates the confidence that owners continue to place in Accor’s renowned brands, local knowhow and experts spanning every function of the hotel business.”
To honour each region’s way of life, Grand Mercure properties bring each country’s culture and customs to life for today’s travellers. By showcasing the destination’s authentic rituals, each hotel inspires local guests to rediscover their culture and travellers from afar to gain a deeper understanding of their destination – all while enjoying outstanding international premium services.
“Our hotel has been one of Bangkok’s most popular places to stay ever since it first opened in 1996. Now, by harnessing the global strength and premium, local style of the Grand Mercure brand, we are embarking on an exciting new era of hospitality. I am confident that this new partnership with Accor will delight our returning clientele and help us attract many new guests in future,” said Khushroo Wadia, Executive Director of Maxwin Builders Ltd., the owning Company of the Hotel.
Grand Mercure Bangkok Atrium is easily accessible via road and rail, including Bangkok’s elevated expressways and MRT subway network. Makkasan Station, the downtown terminal of the Airport Rail Link to Suvarnabhumi International Airport, is just a short distance away.
The Grand Mercure network consists of more than 55 hotels in 12 countries worldwide. Its efficient size allows the brand to focus on each individual property. The brand boasts a pipeline of 30 new hotels and 7,200 rooms due to open in the coming years.
Accor is a world leading hospitality group consisting of 5,300 properties and 10,000 food and beverage venues throughout 110 countries. The group has one of the industry’s most diverse and fully-integrated hospitality ecosystems encompassing more than 40 luxury, premium, midscale and economy hotel brands, entertainment and nightlife venues, restaurants and bars, branded private residences, shared accommodation properties, concierge services, co-working spaces and more. Accor’s unmatched position in lifestyle hospitality – one of the fastest growing categories in the industry – is led by Ennismore, a joint venture, which Accor holds a majority shareholding. Ennismore is a creative hospitality company with a global collective of entrepreneurial and founder-built brands with purpose at their heart. Accor boasts an unrivalled portfolio of distinctive brands and more than 230,000 team members worldwide. Members benefit from the company’s comprehensive loyalty program – ALL – Accor Live Limitless – a daily lifestyle companion that provides access to a wide variety of rewards, services and experiences. Through its global sustainability commitments (such as achieving Net Zero Carbon emissions by 2050, global elimination of single use plastics in its hotels’ guest experience, etc.), Accor Solidarity, RiiSE and ALL Heartist Fund initiatives, the Group is focused on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity and inclusivity. Founded in 1967, Accor SA is headquartered in France and publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACCYY) in the United States.
About Maxwin Builders
Maxwin Builders is part of the GP Group, a Thailand based Strategic Investment Group which owns a number of public and private companies across diverse sectors such as resources, shipping, construction, pharmaceuticals, aviation and technology.
First published at TravelCommunication.net